The Wrong Verbs

| By Scott McClellan | Found in Communication | 4 Comments

In thinking about mottos last week, it occurred to me how easily we come to focus on the wrong things. We start out with good intentions (serve/please God, reach people, engage culture, use the tools and media available to us, etc.), but part of being human is getting it wrong sometimes. In COLLIDE’s relatively short lifespan we’ve gotten it wrong several times and goals as magazine publishers are much less ambitious, complicated, and involved as your goals as a church leader. All that to say, we all make mistakes. If you agree, let’s proceed.

As we talk about all of the media resources and technology at the disposal of churches around the world, it’s your responsibility as a church leader to constantly evaluate and discern the value of these tools and resources as they relate to your ministry and mission. For instance, the leader of a missional, urban community in downtown Los Angeles might have a personal interest in the technology behind Internet church campuses, but to invest his church’s resources in a technology that doesn’t fit with the church’s ministry and mission in downtown LA would be a mistake on that pastor’s part, right? His noble commitment to innovative ministry resulted in a poor leadership decision.

Sometimes our desire to relevant/innovative/cutting edge/current can result in church services that embody all of those characteristics (woohoo!) and yet don’t connect people with God in any meaningful way (d’oh!). We are groundbreaking but not life-changing. We achieve the wrong verbs. What, you may ask, are the right verbs? I have a few ideas (some of which have a cool alliteration thing going on).

Demonstrate, don’t demand.
Reveal, don’t distract.
Engage, don’t entertain.
Proclaim, don’t produce.
Invite, don’t invade.
Lead, don’t lag.
Teach, don’t tell.

That’s my quick list. What right verbs (and wrong verbs) can you add to it?

  • http://www.kaykreationsonline.com Bill Lunsford

    Right you are, Scott! Over the course of the past five years our A/V Committee has become the Technical Committee. We have gone from running the audio during the Sunday Morning Service to projection, video production and development, theater lighting, television, and radio. Many of our congregation ask what exactly it is we do and I tell them, “we are the Worship Enhancement Group.” It is real easy to get carried away with what we technology CAN do for the church, but until we focus on what our miniters (paid and lay ministers) need from technology we are just throwing money at maybe’s. A good example of this can be seen in a minister that we had once. He wanted to become more technologically savvy, but was unable to invest the time in learning about any of it. As a result we spent $400 on a software package that has never been used and is quite cumbersome to operate…not to mention is now obselete. As you say we learn from our experiences, right or wrong, and as long as we learn from them it was not wasted.

  • http://www.catalystspace.com/catablog/ Jesse Phillips

    Love, don’t impress
    Ask, don’t talk

  • http://secretlatte.wordpress.com/ Secret Latte

    Be available, don’t be desperate.

    Great post, got me thinking–a lot. :)

  • http://chaoticministry.wordpress.com/2008/10/10/resourcefulness-leadership-501/ Resourcefulness (Leadership 501) « Chaotic Ministry

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